Shutterstock – one of the most popular stock image websites – plans to sell AI-created images, according to reports from Gizmodo.
Shutterstock will generate the images using DALLE-2, and the company says it will compensate creators whose images are used to generate the images.
DALL-E 2 is one of the most popular AI art generators, and Shutterstock has an ongoing relationship with AI developer OpenAI. Shutterstock plans to move forward with monetizing AI artwork, although conversations are ongoing about the legality of the practice. Shutterstock thinks it has the solution, however. The company will establish a “Contributor Fund” to compensate contributors when their images are used by DALL-E 2.
However, selling AI-generated images is far from a consensus, especially in the stock image market. Getty Images CEO Craig Peters recently aired his concerns in an interview with The Verge.
“There are a lot of questions right now – about who owns the copyright in this material, what rights were exploited to create this material – and we don’t want to expose our clients to that legal risk,” he said. he declared. Peters also expressed concerns about the company’s competitors rushing to monetize AI images, and he highlighted the need to answer questions about copyright and how to attribute and pay. correctly the creators.
“I think the fact that those issues aren’t addressed is the problem here,” he said. “In some cases, they are simply thrown by the wayside. I think it’s dangerous. I don’t think it’s responsible. I think it might be illegal.
AI-generated art has been getting a lot of attention lately (for better and for worse). Apps like Midjourney make technology accessible to everyday people, and even Microsoft is putting its weight behind the technology. Shutterstock is confident it has the solution, though, and you could get direct access to those DALLE-2 images within the next few months.